Hurrah - Someone's got the message...!

'Tork & Grunt's Guide to Effective Negotiations' gets a glowing review in the January issue of Management Today. The current issue of the UK's leading management magazine reviews three new books on negotiations and praises our cavemen's tale as 'Best of its kind.' At last, someone has read the book and really got the message, unlike the lukewarm response of the UK book-selling fraternity whose inability to grasp the concept has meant virtually no in-store display and promotion. To quote the heart-warming reviewer: 'If the idea of taking advice from cartoon men wearing animal skins seems unusual, be reassured that it works - and very well too.'
My proactive response to the retail trade since before Christmas has been to make sure that whenever I see a W H Smith or Waterstone's shop I pop in and rearrange the business shelves so that my books are both face-out to the customers.

I'm probably just too impatient, and should take heart from the fact that the MT review has rocketed my book into the Amazon UK top ten on negotiation. Meanwhile 'Tork & Grunt's Guide to Great Presentations' just makes it into the top 50 in its category leaving me fuming at the some of the titles that rank higher. It's not a matter of jealousy, it's the knowledge that I did read these other titles in the course of my research and I know that they - for the most part - churn out old theories that have long since been superseded.

However, I can't say this without praising two of the top ten which both enjoy well-deserved success. These are Presentation Zen by Garr Reynolds and Slideology by Nancy Duarte. They are both mainly focused on the style and appearance of your presentation, and you won't find anything out there to compare with these excellent books. My own genre is to aim for a broader appeal, and hopefully Management Today will - in time - review Tork & Grunt's Guide to Great Presentations and get more copies out there and talked about.